Bend to host Masters Road Nationals in 2011-12

Feb 25, 2010 by editor

BEND — USA Cycling announced today that it has awarded the 2011 and 2012 Masters Road National Championships to Bend.

Following the city’s successful hosting of the Elite,U/23 and Juniors road and the cyclocross national championships, the cycling hotbed is now poised to host another round of the nation’s best. Held in Louisville, Kentucky, 2008 through 2010, the USA Cycling Masters Road National Championships are scheduled to go off in Bend Aug. 30 – Sept. 4, 2011 and Aug. 27 – Sept. 2, 2012.

“(T)he two USA Cycling National Championship events hosted by the city in 2009 brought Bend $2.5 million dollars in direct tourist spending.”

The two-year agreement between USA Cycling, the sport’s national governing body, and Visit Bend is expected to bring more than 800 competitors and 2,500 visitors to the Pacific Northwestern city for seven days of racing leading up to the Labor Day Weekend.

Bend expects to continue to enjoy a significant economic impact in conjunction with the cycling championships. According to a study by Oregon State University, the two USA Cycling National Championship events hosted by the city in 2009 brought Bend $2.5 million dollars in direct tourist spending.

“The National Championships we hosted here in 2009 left no doubt in USA Cycling’s mind that Bend’s enthusiasm for and appreciation of competitive cycling makes it unlike any other destination in the country,” said Doug LaPlaca, president and CEO of Visit Bend. “It is our goal to turn that enthusiasm into a long-term partnership that provides USA Cycling with consistently world-class championships, while providing Bend with a substantial amount of visitation tourism spending during traditionally slow times of the year.”

In 2009, Bend hosted the USA Cycling Elite, Junior and U23 Road National Championships, as well as the USA Cycling Cyclocross National Championships. Both events will return to Bend in 2010.

“In hosting the 2009 USA Cycling National Championships Bend showcased an entire community who passionately embraces the sport of cycling and its various disciplines as a lifestyle,” said Steve Johnson, CEO of USA Cycling. “That type of support is critical to growing the sport across the country and is a large reason why Bend was awarded the Masters Road National Championships for 2011 and 2012.”

(Submitted by USA Cycling).